The reality of the pandemic has exposed the terrible myths and idolatrous dysfunction of our business world.
Rather than return to business as usual, how might a more Christian ‘new normal’ look as a post-Covid reset of the business world? In this article we look at three pairs of competing ‘I’ words, and one concluding ‘I’ word, that set the context for a business reset: (Interconnected rather than Individual); our society (Interdependent rather than Independent); and our character (focused on Integrity rather than Image), leading to a conclusion of the importance of Intentionality. This month the first two pairs; next month the final pair and the conclusion.
Interconnected vs Individual
Many UK citizens took skiing holidays in the Italian Alps at half term in February 2020. During just one week in March last year, 30,000 a day returned to the UK from Spain, a hotbed of the crisis at that point. This shows the reality of interconnectedness of the business and leisure travel industry. As we connect, Covid flourishes. Security guards, bus drivers and carers have died in greater numbers than other jobs; they each interact with large numbers of the public in the course of their duties. Our response to this is to say: ‘Of course!’
